Digital has changed our lives.
It’s changed how we interact with products & services.
It's changed how we work, and how we lead.
As a digital team leader, you’re tasked with building and leading a team to delivering better customer experiences across an increasingly fragmented landscape of screen sizes, channels and touchpoints.
At your disposal is an ever-expanding mix of skills, technologies, resources and methods to manage and lead your teams create, connect, measure and optimize your digital initiatives.
So how do you build and engage your team to meet rising expectations and deliver great customer experiences in a time of rapid technological and behavioural change?
Impact
- Clarify your digital teams' vision and it's impact on the organization
- Focus your efforts and measurably increase the effectiveness of your work
- Demonstrate the business impact of better digital experiences
- Create and scale-up effective digital teams
- Evolve your organization's digital maturity
- Prepare your team for emerging technologies
Workshop overview
This 1-day hands-on team workshop is about maximizing the potential business impact of your digital teams, whilst avoiding the common pitfalls that reduce effectiveness and impede growth.
In this workshop and presentation series, Warren will share his experiences working with digital teams from 1 to 150 and provide insight on how to lead and scale your digital teams.
We will look at the key challenges facing digital teams today, and look ahead to the future of this work, as disruptive change continues to accelerate with the advent of more connected experiences.
Workshop agenda
1. Where are you at today?
- Assessing your digital maturity
- Team focus and efforts
- From reactive, tactical fixes to strategic decision making
2. Are you doing the right work, and doing the work right?
- Effective digital processes
- Developing a digital playbook
- Scaling-up your impact
- Measuring effectiveness and communicating success
3. Centralized, distributed, team pods, or... something else?
- Team structures and their pros and cons
- Team evolution paths
- Scaling-up
4. Do you need generalists, experts or... unicorns?
- Choosing the right capability mix
- Growing your team and their capabilities over time
- Leading cross-functional teams
5. Are you ready for the future?
- Emerging trends in digital teams
- Developing skills for emerging technologies:
(IoT, Speech, Gesture and Mixed Reality applications)
Workshop format
- 1-day on-site session
- Designed for 4-6 attendees
- We can bring the workshop to your office, or we can arrange a space in your city
- A brief pre-workshop survey for attendees will be shared before the session
Roll up your sleeves! This is a hands on team workshop session where we work together to assess your team and their needs and build a roadmap for the future.
Creating great digital experiences is a team sport. We recommend bringing the team leaders, plus key sponsors and contributors to your digital strategy & delivery initiatives.
About Warren Anthony
Warren Anthony has lead digital teams of 1 to over 100, including at two of the largest and most successful digital agencies in their respective cities - Tribal DDB London and FCV Vancouver.
With a focus on highly collaborative user-centred design methods, Warren’s work has improved digital experiences for customers of all ages and walks of life - from e-commerce to commuting, from government to granola bars - and garnered some of the biggest awards in the business including Cannes Lions, W3C Best In Show and many more.